De strijd om de klant. Hoe kunnen retailers vandaag hun klantenrelaties versterken
De Wulf, Kristof
De Wulf, Kristof
Citations
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Publication Type
Book Chapter
Editor
Supervisor
Publication Year
2000
Journal
Book
Marketing en communicatie overmorgen. A brave new world?
Publication Volume
Publication Issue
Publication Begin page
100
Publication End page
108
Publication Number of pages
Collections
Abstract
Research Projects
Organizational Units
Journal Issue
Keywords
Retail & Trade Marketing