KBC Mobile Banking
Cumps, Bjorn Viaene, Stijn
Cumps, Bjorn
Viaene, Stijn
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Publication Type
Journal article
Editor
Supervisor
Publication Year
2015
Journal
Journal of Information Technology Teaching Cases
Book
Publication Volume
2015
Publication Issue
5
Publication Begin page
35
Publication End page
44
Publication Number of pages
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Abstract
When KBC Bank introduced their mobile banking application in 2011 they delivered much more than a piece of software. Mobile banking was a way to focus on their customers and rebuild trust. Yet, this case is not so much about what they delivered but how they delivered it. Agile development brought along both challenges and opportunities for KBC. The case explores how agile compares to traditional ways of ICT development. Can banks, given the new digital challenges, really build their future ICT portfolios on agile development?
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Journal Issue
Keywords
Operations & Supply Chain Management