Een gezonde of ongezonde reclameslogan? That's the question
Adams, Leen Geuens, Maggie
Adams, Leen
Geuens, Maggie
Citations
Altmetric:
Publication Type
Book Chapter
Editor
Supervisor
Publication Year
2008
Journal
Book
Marketing jaarboek
Publication Volume
Publication Issue
Publication Begin page
71
Publication End page
77
Publication NUmber of pages
Collections
Abstract
Research Projects
Organizational Units
Journal Issue
Keywords
Consumer Behaviour