Kenmerken van succesvolle loyaliteitsprogramma's
Odekerken-Schröder, Gaby Van Oppen, C. De Wulf, Kristof De Cannière, Marie
Odekerken-Schröder, Gaby
Van Oppen, C.
De Wulf, Kristof
De Cannière, Marie
Citations
Altmetric:
Publication Type
Journal article
Editor
Supervisor
Publication Year
2001
Journal
Tijdschrift voor Marketing
Book
Publication Volume
35
Publication Issue
7
Publication Begin page
52
Publication End page
53
Publication Number of pages
Collections
Abstract
Research Projects
Organizational Units
Journal Issue
Keywords
Customer Satisfaction