Emotionele reclame: voor wie en voor welke producenten?
Geuens, Maggie
Geuens, Maggie
Citations
Altmetric:
Publication Type
Book Chapter
Editor
Supervisor
Publication Year
1999
Journal
Book
Marketing denken en doen - Marketing Jaarboek 1999
Publication Volume
Publication Issue
Publication Begin page
116
Publication End page
131
Publication Number of pages
Collections
Abstract
Research Projects
Organizational Units
Journal Issue
Keywords
Marketing Communication