• Assessing differences in response styles in Europe: language versus nationality

      Weijters, Bert; Geuens, Maggie; De Wulf, Kristof; Baumgartner, Hans (2008)
    • Assessing response styles across modes of data collection

      Weijters, Bert; Schillewaert, Niels; Geuens, Maggie (Journal of the Academy of Marketing Science, 2008)
    • Assessing supply chain sustainability

      Vereecke, Ann; Louche, Céline; Pandelaere, Els (2008)
    • Assessing the Impact of a retailer's Relationship Efforts on Consumers' Attitudes and Behavior

      De Wulf, Kristof; Odekerken-Schröder, Gaby (Journal of Retailing and Consumer Services, 2003)
    • Assessing the impact of offline URL advertising

      Geuens, Maggie; Vantomme, D.; Weijters, Bert; Goessaert, Geert (2002)
    • Assessing the impact of offline url advertising

      Geuens, Maggie; Vantomme, D.; Weijters, Bert; Goessaert, Geert (2003)
      To examine the impact of offline URL advertising, a quantitative study among internet users and non-users is carried out. For internet users, the results reveal a significant impact on each level of the hierarchy of effects. Respondents remembering an offline URL ad are more aware and have a higher knowledge of the site, show a more positive attitude towards the site, and indicate a higher intention to visit/revisit the site. Remarkably, offline URL advertising not only is able to attract internet users to the site the first time, but also to generate an impact over and above site experience by increasing the likelihood of revisiting the site. For internet non-users, offline URL advertising is significantly less effective.
    • Assessing the impact of private equity on industrial relations in Europe

      Bacon, Nick; Wright, Mike; Scholes, L.; Meuleman, Miguel (Human Relations, 2010)
      Private equity firms are accused by trade unions of changing industrial relations in buyouts by demonstrating an unwillingness to recognize and work with trade unions, and by downgrading information and consultation. To explore these important policy issues, this article reports the first representative pan-European survey of managers’ perceptions of the impact of private equity on industrial relations. Managers report that private equity investment does not result in changes to union recognition, membership density or changes in management attitudes to trade union membership. Furthermore, managers in firms recognizing unions after private equity buyouts do not report reductions in the terms and conditions subject to joint regulation. Under private equity ownership more firms report consultative committees, managers regard these as more influential on their decisions, and indicate increased consultation over firm performance and future plans. Comparing industrial relations changes in different social models in Europe, the results suggest private equity firms adapt to national systems and traditional national industrial relations differences persist after buyout.
    • Assessing the value of process improvement by means of service imperfections and value-leaks: the case of a large scale municipality contact center

      Dedene, Guido (+); Warnar, Rick; Mercado, Cecilia; Peters, Edward M.; Viaene, Stijn (Service Science, 2015)
      In this paper a particular approach to value-assessment for information and communication technology (ICT)-based services is explored. The core of the paper is a large-scale case study that provides evidence of how proposed value mechanisms work in practice. The mechanisms that are described in this paper are grounded in bringing together different views on the definition of a service, in particular when dealing with administrative processes. The notion of a value-leak is introduced, as an indicator that points to services where the erosion of value can be reduced or stopped. Value-leaks go beyond process deficiencies, and in the case study it becomes clear how efficiency considerations, emotions, effectiveness, caring, hospitality, and so on play an important role in value-leaks. A key research question is the detection of potential value-leaks in services. In this paper, service science for ICT-based services follows the rigor of information science by introducing the notion of service imperfections. Next, two research propositions are put forward, expressing the relation between value-leaks and imperfections on the one hand, and value-leaks and non-normal form process models on the other hand. The case study provides a concrete project in the social ecosystem of a large-scale municipality. What emerged initially as a simple cost-cutting exercise resulted at the end in a redesigned customer contact handling process, whereby both the customers and the employees were satisfied, and realizing also the cost reductions in a creative way by investigating the value-leaks.
    • Assessment of a market coupling implementation based on price differences

      Cole, S.; Meeus, Leonardo; Belmans, Ronnie (2006)
      Eager to test the hypothesis that the crisis of 2008 exerted significant impact on the way companies manage their IT, we invited a selections of high-profile companies to participate in a study. We targeted companies that were seriously hit by the crisis but nevertheless were displaying best practices in managing their IT against this background. We interviewed eighteen CIOs and ten of the CFOs of those same companies about the way they were dealing with IT management in the current crisis.
    • Assessment of cost-benefit analysis for offshore electricity infrastructure development

      Bhagwat, Pradyumna; Schittekatte, Tim; Keyaerts, Nico; Meeus, Leonardo (2017)
      The application of cost-benefit analysis (CBA) for offshore electricity infrastructure projects with a pan-European impact is discussed. An analytical framework for the evaluation of CBA methodologies is presented. The framework is then applied to assess the CBAs of three offshore infrastructure projects (EWIC, COBRAcable and ISLES). Overall, the CBAs assessed already comply with several dimensions of the analytical framework. However, based on this assessment it is found that scope for improvement in quality exists in three areas namely, in considering project interactions, in dealing with uncertainty and in making the results between CBAs comparable by ensuring full monetisation. Furthermore, the research also confirms the view that a common harmonised CBA methodology is essential for selection of PCIs.
    • Assessment of government funding of business angel networks in Flanders

      Collewaert, Veroniek; Manigart, Sophie; Aernoudt, Rudy (2006)
    • Assessment of government funding of business angel networks in Flanders

      Collewaert, Veroniek; Manigart, Sophie; Aernoudt, Rudy (2006)
    • Assessment of government funding of business angel networks in Flanders

      Collewaert, Veroniek; Manigart, Sophie; Aernoudt, Rudy (Regional Studies, 2010)
    • Assessment of the implementation of cross-border balancing trade between Belgium and the Netherlands

      Vandezande, Leen; Saguan, Marcelo; Meeus, Leonardo; Glachant, Jean-Michel; Belmans, Ronnie (2009)
    • Asset securization, wealth transfer and default probabilities

      Dorsman, André B.; Haanappel, Hans; Thibeault, André (2004)
    • Assortment and pricing in production/inventory systems

      Jalali, Hamed; Carmen, Raïsa; Van Nieuwenhuyse, Inneke; Boute, Robert (2016)
      For long, researchers and practitioners have been aware of the importance of aligning marketing decisions with the capabilities of the production system. Most of the existing models, however, make simplistic assumptions about the production capacity and thus do not capture the production lead time in a realistic manner. In this paper, we consider the impact of load-dependent lead times on the optimal assortment and pricing decisions of a make-to-stock manufacturer, who wishes to offer an assortment of vertically differentiated products (i.e., having different quality levels) to the market using a given (flexible) production capacity. Depending on the price and quality levels of the products offered, customers decide to either buy a given product, or not to buy at all. Inventories are reviewed periodically, and the goal of the manufacturer is to set the price, quality and inventory levels of the products to maximize long-run expected profit. For the sake of clarity, we limit the assortment to two products and fix the quality of one of the products. We first characterize the optimal decisions assuming no coordination between marketing and production departments: the marketing department is uninformed about the impact of its price and quality decisions on the production lead time so it assumes a fixed exogenous lead time (e.g., based on past experience; uncoordinated system). For normally distributed demands, the optimal decisions then have a simple structure. Next, we study the results of the coordinated system where the marketing department has perfect information about the impact of its decisions on the production lead time (i.e., lead time is endogenous and load-dependent). We assume that a single processor sequentially processes items one at a time on a FCFS basis and that the production time increases with the product quality level. To analyze the optimal decisions in this system, we build a queuing model and solve it using matrix analytic techniques. We show that lack of production-marketing coordination causes suboptimal assortment and pricing decisions, resulting in significantly lower profits for the firm. More specifically, the firm opts for excessively high quality levels and sets the price of the higher quality product too low. This will cause the utilization of the production system to soar and leads to high congestion levels and long production lead times.
    • Asymmetry of information and demand response incentives in energy markets

      Ramos, Ariana; De Jonghe, Cedric; Six, Daan; Belmans, Ronnie (2013)
      The price set in electricity markets is given by the intersection of supply and demand during a given time period. The demand-side has traditionally been a price taker while the supply-side actively adjusts the output of the market clearing unit to fluctuations in consumption. Currently, there is a transition toward active demand participation that can adequately respond to market conditions. However, private knowledge of demand adjustments, such as the impact of modifying behavior or the availability to do so, creates asymmetry of information between the active supply side and the passive demand. This paper proposes a revelation mechanism that will prompt the demand-side to choose the best option for themselves among a menu of incentives. Rational behavior of consumers implies that demand will only shift when the benefit of doing so is higher than the costs of modifying consumption patterns. Given differences among demand participants and the objectives of the market operator, an analysis of the rationale of each market agent shows the feasible options for demand incentives. This study enables the design of appropriate market mechanisms aimed to discover customer categories and determine the adequate incentives for each case.