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dc.contributor.authorBaesens, Bart
dc.contributor.authorViaene, Stijn
dc.contributor.authorVan den Poel, Dirk
dc.contributor.authorVanthienen, Jan
dc.contributor.authorDedene, Guido (+)
dc.date.accessioned2017-12-02T14:16:30Z
dc.date.available2017-12-02T14:16:30Z
dc.date.issued2002
dc.identifier.urihttp://hdl.handle.net/20.500.12127/1012
dc.language.isoen
dc.subjectService Operations Management
dc.titleBayesian neural networks for repeat purchase modelling in direct marketing
dc.identifier.journalEuropean Journal of Operational Research
dc.source.volume138
dc.source.issue1
dc.source.beginpage191
dc.source.endpage211
vlerick.knowledgedomainOperations & Supply Chain Management
vlerick.typearticleVlerick strategic journal article
vlerick.vlerickdepartmentA&F
vlerick.vlerickdepartmentTOM
dc.identifier.vperid94350
dc.identifier.vperid51528
dc.identifier.vperid57870
dc.identifier.vperid51544
dc.identifier.vperid76321
dc.identifier.vpubid1062


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