• Different Markets, Different Communication Strategies? A Comparison of the Communication Effects of Alcohol Advertisements in Belgium and Poland

      De Pelsmacker, Patrick; Geuens, Maggie (International Marketing Review, 1998)
      The communication effect of four types of alcohol advertisement, i.e. humorous, warm, erotic and non-emotional, are studied in Belgian and Polish samples of young consumers. Ad recognition, brand attribution, ad evoked feelings, cognitive and affective reactions, attitude towards the ad, the brand and purchase intention, are measured and compared between the Belgian and the Polish group. A lot of similarities between Polish and Belgian subjects emerge. Emotional appeals generate a more positive ad and brand attitude, and humour is the most effective emotional appeal. Basic ad evoked feelings are very similar in both groups. On the other hand, some differences are observed. Erotic ads do a better job in Poland than in Belgium. An evoked irritation leads to negative communication effects only in Belgium, but not in Poland. Polish consumers seem to rely more on cognitive responses to form an attitude towards the brand, while affective responses are more important for Belgium consumers.
    • Digital operations: Autonomous automation and smart execution of work

      Boute, Robert; Van Mieghem, Jan (Management and Business Review, 2021)
      The integration of digital technologies is changing the way organizations operate and deliver value. Digitizing operations may replace manual work through increased automation, but it may also enable smarter execution of workflows thereby augmenting human work. Evaluating the level and reach of these three pillars--digitization, automation, and smart--across the organization’s value chain provides a diagnostic tool that can inspire future desired directions of digitization.
    • Digital probes as opening possibilities of generativity

      Jarvenpaa, Sirkka; Standaert, Willem (Journal of the Association for Information Systems, 2018)
      The information systems research on generativity promises unprompted, innovative inputs from uncoordinated audiences, whose participation with heterogeneous technological resources generates diverse outputs and opens new possibilities. The question is how to perpetuate the openness on which the outputs of generativity rely. We advance, as a potential mechanism of generativity, the concept of digital probes, which leverage human and technological resources in hybrid digital and physical environments. The aesthetically rich probes challenge values, identities, and practices, cultivating emotional tensions that can reveal previously unexplored and unimagined possibilities, resulting in novel ideas, thoughts, and expressions. The new possibilities reveal what is hidden; reconfigure practices; cross-appropriate technological and social resources; and thereby further expand what can be experienced, viewed, and imagined. Further, the new possibilities draw new actors that again view things differently and seek different experiences, thus fueling emotional tensions that in turn open new possibilities, without settling them. We illustrate digital probes and their effects at Formula E. Formula E is a new motorsports venture that leveraged eSports, social media, crowdsourcing, and driverless cars in digital probes to reveal and examine previously unimagined possibilities of what the world of motorsport could be in the digital era. We end by exploring future research directions.
    • A digital quick-start guide

      Viaene, Stijn (Ivey Business journal, 2017)
      What is the next big thing? Nobody really knows. Nevertheless, today’s companies are constantly under pressure to discover it. The digital space, of course, is rife with magic bullets to help them easily achieve success—or so it would seem.
    • Digital reality no1: customer experience value

      Viaene, Stijn (European Business Review, 2017)
      Customer-centric practices have been one of the key considerations in this age of digital transformation. In this article, Professor Stijn Viaene elaborates on how customer experience as value must be prioritised and how the concept can drive an organisation to its success.
    • Digital transformation: Unlocking the future. Opening statement

      Viaene, Stijn; Danneels, Lieselot (Cutter IT journal, 2015)
      The digital economy compels digital leaders to cultivate a profoundly new mindset and invest in new technologydriven capabilities for winning.
    • Digitale ecosystemen voor mobiele betalingen

      Cumps, Bjorn; Viaene, Stijn; Bille, Wesley; Dussart, Pascal (Informatie: Maandblad voor de informatievoorziening, 2014)
    • Digitization in the market for entrepreneurial finance: Innovative business models and new financing channels

      Bertoni, Fabio; Bonini, Stefano; Capizzi, Vincenzo; Colombo, Massimo; Manigart, Sophie (Entrepreneurship Theory and Practice, 2021)
      Digitization creates new financial channels that complement traditional intermediaries, but may raise concerns over fraud, cybersecurity, or bubbles. Artificial intelligence and machine learning change the way in which traditional investors work. This special issue focuses on economic, cultural, and regulatory determinants of fintech development, and on the new forms of information production and processing engendered by digital entrepreneurial finance. We provide a general overview of digitization in the market for entrepreneurial finance, illustrate how the different articles in the special issue contribute to advance our knowledge, and identify promising avenues for research.
    • Directeurs over de communicatie van het onderwijsbeleid

      Devos, Geert; Verhoeven, Jef C.; Rots, I.; Kuhk, A. (Tijdschrift voor Onderwijsrecht en Onderwijsbeleid, 2002)
    • Discrete time/cost trade-offs in project scheduling with time-switch constraints

      Vanhoucke, Mario; Demeulemeester, Erik; Herroelen, Willy (Journal of the Operational Research Society, 2002)
      The discrete time/cost trade-off problem assumes the duration of project activities to be discrete, non-increasing functions of the amount of a single non-renewable resource. The problem has been studied under three possible objectives. The so-called deadline problem involves the scheduling of project activities in order to minimize the total cost of the project while meeting a given deadline. The budget problem aims at minimizing the project duration without exceeding a given budget. A third objective involves the generation of the complete efficient time/cost profile over the set of feasible project durations. In this paper we describe a solution procedure for the deadline problem in which three special cases of time-switch constraints are involved.
    • Disentangling systematic and idiosyncratic dynamics in panels of volatility measures

      Barigozzi, Matteo; Brownlees, Christian; Gallo, Giampiero; Veredas, David (Journal of Econometrics, 2014)
      Realized volatilities observed across several assets show a common secular trend and some idiosyncratic pattern which we accommodate by extending the class of Multiplicative Error Models (MEMs). In our model, the common trend is estimated nonparametrically, while the idiosyncratic dynamics are assumed to follow univariate MEMs. Estimation theory based on seminonparametric methods is developed for this class of models for large cross-sections and large time dimensions. The methodology is illustrated using two panels of realized volatility measures between 2001 and 2008: the SPDR Sectoral Indices of the S&P500 and the constituents of the S&P100. Results show that the shape of the common volatility trend captures the overall level of risk in the market and that the idiosyncratic dynamics have a heterogeneous degree of persistence around the trend. Out-of-sample forecasting shows that the proposed methodology improves volatility prediction over several benchmark specifications.
    • Disruptive sharing or shared disruption?

      Cumps, Bjorn (Bank- en Financiewezen, 2017)
      Like in many other sectors, the financial services sector is impacted by the rise of the sharing economy phenomenon. Whilst once small, some platforms today have become quite sizeable and can no longer be ignored by the traditional financial institutions. Especially since they provide alternatives to the very core activities of the incumbents: payments, lending, funding and insurance. Most solutions are based on online intermediaries, enabling P2P interaction, at lower transaction costs. International money transfers are drastically improved using P2P operating models, new P2P insurance solutions are created and both lending and capital raising now take place on P2P platforms. Technological innovation is making it easier for people to connect, exchange and trade without the need of a traditional financial institution.
    • Distance measures for information system reengineering

      Poels, Geert; Viaene, Stijn; Dedene, Guido (+) (Lecture notes in Computer Science, 2000)
    • Dividend payouts: Evidence from U.S. bank holding companies in the context of the financial crisis

      Abreu, Filipe José; Gulamhussen, Azzim (Journal of Corporate Finance, 2013)
    • Do human capital and fund characteristics drive follow-up behaviour of early stage high-tech VCs?

      Knockaert, Mirjam; Lockett, Andy; Clarysse, Bart; Wright, Mike (International Journal of Technology Management, 2006)
    • Do indigenous firms incur a liability of localness when operating in their home market? The case of China

      Stening, Bruce; Jiang, Fuming (Journal of World Business, 2013)
      Liability of foreignness has been one of the building blocks of theories of multinational enterprises. This paper looks at a parallel issue – the liability of localness that local firms may face as a result of foreign firms’ presence in their country. The results show that local Chinese firms enjoy location-based advantages over their foreign counterparts and these, together with their firm-specific advantages, have significant positive effects on their performance. The superior firm-specific advantages of foreign firms appear to erase the magnitude of such effects and create a significant negative impact on local Chinese firms’ performance, and this effect is heightened by foreign firms’ multinationality advantages. The research suggests that local Chinese firms incur a liability of localness, and the extent of the negative impact of such liability on local firm performance is largely dependent on the relative strength of various advantages that the local and foreign firms possess.