The Scotts Company (B): Developing a supply chain balanced scorecard

Abstract

This is part of a case series. The case briefly outlines the European strategy for a major player in the agricultural chemicals industry. This description provides the basis for developing a Balanced Scorecard program to help align the firm's European supply chain operations with the company's strategic goals. Case (B) is designed to allow students to develop some hands-on experience in building a balanced scorecard that addresses the supply chain issues discussed in the (A) case. The case demonstrates how a supply chain scorecard provides a framework for improving operational efficiency as well as long-term value creation.