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dc.contributor.authorDebruyne, Marion*
dc.contributor.authorSchoovaerts, Marie*
dc.contributor.authorBoute, Robert*
dc.date.accessioned2017-12-02T14:24:49Z
dc.date.available2017-12-02T14:24:49Z
dc.date.issued2007
dc.identifier.urihttp://hdl.handle.net/20.500.12127/2727
dc.description.abstractEurinpro is a pan-European provider of tailor-made logistic real estate solutions. The case describes Eurinpro's history towards its current business model that deviates from established industry practice. The case highlights the different aspects of the business model and the unique structure and capabilities that Eurinpro has established to make it successful. The focus of the case is on the customer value model that Eurinpro developed. The question posed in the case is whether Eurinpro can sustain this model to keep up growth in the future.
dc.language.isoen
dc.subjectMarket Strategy & Innovation
dc.subjectInnovation
dc.subjectMarket Strategy
dc.titleStrategic innovation in the logistic real estate development business: Eurinpro
dc.identifier.tcc308-001-1
vlerick.casepublishertcc
vlerick.knowledgedomainInnovation Management
vlerick.knowledgedomainStrategy
vlerick.supervisor
vlerick.typecaseCase
vlerick.vlerickdepartmentMKT
vlerick.vlerickdepartmentTOM
dc.identifier.vperid102358
dc.identifier.vperid35860
dc.identifier.vperid84564
dc.identifier.vpubid3043


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