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dc.contributor.authorAngeles Montesinos, M.
dc.contributor.authorZeugner - Roth, Katharina
dc.contributor.authorDiamantopoulos, Adamantios
dc.contributor.authorBigné, E.
dc.date.accessioned2017-12-02T14:32:40Z
dc.date.available2017-12-02T14:32:40Z
dc.date.issued2006
dc.identifier.urihttp://hdl.handle.net/20.500.12127/3159
dc.language.isoen
dc.subjectBrand Equity
dc.titleCountry Image, country brand equity and product preferences: A test of two models
vlerick.conferencedate23/05/2006-26/05/2006
vlerick.conferencelocationAthens, Greece
vlerick.conferencename35th EMAC Conference
vlerick.knowledgedomainMarketing & Sales
vlerick.typeconfpresConference Proceeding
vlerick.vlerickdepartmentMKT
dc.identifier.vperid140326
dc.identifier.vperid140377
dc.identifier.vperid140582
dc.identifier.vperid121401
dc.identifier.vpubid3621


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