Show simple item record

dc.contributor.authorDe Hertogh, Steven
dc.contributor.authorViaene, Stijn
dc.date.accessioned2017-12-02T14:32:55Z
dc.date.available2017-12-02T14:32:55Z
dc.date.issued2010
dc.identifier.isbn9781615206117
dc.identifier.doi10.4018/978-1-61520-611-7.ch120
dc.identifier.urihttp://hdl.handle.net/20.500.12127/3295
dc.description.abstractDuring the early years of the World Wide Web, also commonly referred to as the internet, there was relatively little engagement between content providers and end-users, or between end-users. Although some specialized communities, such as newsgroups, approached the internet as an open, decentralized, participative platform, not many content providers really did. Communication occurred mainly in a top-down, one-to-many, centralized mode of content broadcasting. In many ways the internet remained similar to already existing media such as television or radio. This first era of development is now being referred to as web 1.0. The advent of Web 2.0 has been about embracing the inherently open and social characteristics of the internet. It supports a profound change in communication toward a many-to-many, decentralized format. The latter favors the emergence of bottom-up trends rather than the design of top-down, paternalistically imposed strategies and structures. Web 2.0 applications aspire to make maximal use of the level playing field for engagement offered by the internet, both technologically and socially (O’Reilly, 2005, 2006). The World Wide Web has thereby entered “the realm of sociality” (Bouman et al., 2007), where software becomes fused with everyday social life. Social software applications such as Wikipedia, Facebook and MySpace have all but become household names.
dc.language.isoen
dc.subjectOpen Innovation
dc.subjectWeb 2.0
dc.subjectEnterprise 2.0
dc.subjectGovernance
dc.subjectStructuration Theory
dc.subjectWeb 1.0
dc.subjectCollective Creativity
dc.subjectIS Benefits Realization
dc.titleGrounding principles for governing social software investments
dc.title.alternativeEncyclopedia of E-business development and management in the digital community
dc.source.beginpage1193
dc.source.endpage1202
vlerick.knowledgedomainOperations & Supply Chain Management
vlerick.typebookBook Chapter
vlerick.vlerickdepartmentTOM
dc.identifier.vperid70726
dc.identifier.vperid76321
dc.identifier.vpubid3763


This item appears in the following Collection(s)

Show simple item record