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dc.contributor.authorMeuleman, Miguel
dc.contributor.authorLepoutre, Jan
dc.contributor.authorTilleuil, Olivier
dc.contributor.authorDe Maeseneire, Wouter
dc.date.accessioned2017-12-02T14:41:36Z
dc.date.available2017-12-02T14:41:36Z
dc.date.issued2010
dc.identifier.urihttp://hdl.handle.net/20.500.12127/3805
dc.language.isoen
dc.subjectInnovation
dc.titleBreaking into an established market through a process of experimentation: the case of Greenpan
dc.title.alternativeThe balancing act of innovation
vlerick.knowledgedomainEntrepreneurship
vlerick.typebookBook Chapter
vlerick.vlerickdepartmentEGS
vlerick.vlerickdepartmentA&F
dc.identifier.vperid40574
dc.identifier.vperid76671
dc.identifier.vperid58266
dc.identifier.vperid117772
dc.identifier.vpubid4342


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