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dc.contributor.authorCabooter, Elke
dc.contributor.authorWeijters, Bert
dc.contributor.authorGeuens, Maggie
dc.contributor.authorVermeir, Iris
dc.date.accessioned2017-12-02T14:41:39Z
dc.date.available2017-12-02T14:41:39Z
dc.date.issued2010
dc.identifier.urihttp://hdl.handle.net/20.500.12127/3831
dc.language.isoen
dc.subjectResponse Styles
dc.subjectPolarity
dc.subjectAnchors
dc.subjectSemantic differential
dc.subjectLikert Scale
dc.titleWho said that looks do not matter? The effects of rating scales on response styles.
vlerick.conferencedate01/06/2010-04/06/2010
vlerick.conferencelocationCopenhagen, Denmark
vlerick.conferencename39th European Marketing Academy (EMAC)
vlerick.knowledgedomainMarketing & Sales
vlerick.typeconfpresConference Proceeding
vlerick.vlerickdepartmentMKT
dc.identifier.vperid140427
dc.identifier.vperid51213
dc.identifier.vperid141328
dc.identifier.vperid43906
dc.identifier.vpubid4368


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