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dc.contributor.authorGeskens, Kristof
dc.contributor.authorGoedertier, Frank
dc.date.accessioned2017-12-02T14:41:43Z
dc.date.available2017-12-02T14:41:43Z
dc.date.issued2010
dc.identifier.urihttp://hdl.handle.net/20.500.12127/3869
dc.language.isoen
dc.titleBranding in the Digital Age. Need for a new branding model?
dc.source.issue4
dc.source.numberofpages35
vlerick.knowledgedomainMarketing & Sales
vlerick.knowledgedomainDigital Transformation
vlerick.supervisor
vlerick.vlerickdepartmentMKT
dc.identifier.vperid105764
dc.identifier.vperid50332
dc.identifier.vpubid4407


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