Publication typeArticle in academic journal
JournalReview of Business and Economic Literature
Publication Begin page242
Publication End page256
Publication Number of pages14
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AbstractCorporate venturing is a practice whereby a company sets up a separate organizational unit, the corporate venturing unit (CVU), to invest in new technological and business opportunities arising within or outside the boundaries of the firm, for long-term strategic and/or short-term financial purposes. The purpose of this paper is to discuss the practice of corporate venturing, based on a review of the existing corporate venturing literature and in-depth interviews with the corporate venturing managers of twelve European multinational firms from various manufacturing industries. Three research questions are addressed: 1) what are the motives for companies to engage in corporate venturing; 2) which are the success factors of corporate venturing; and 3) does corporate venturing generate (economic) value for firms?
Knowledge Domain/IndustryOperations & Supply Chain Management