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dc.contributor.authorDe Pelsmacker, Patrick
dc.contributor.authorGeuens, Maggie
dc.contributor.authorVan Den Bergh, J.
dc.date.accessioned2017-12-02T14:52:42Z
dc.date.available2017-12-02T14:52:42Z
dc.date.issued2013
dc.identifier.isbn9780273773221
dc.identifier.urihttp://hdl.handle.net/20.500.12127/4935
dc.language.isoen
dc.publisherPearson Education
dc.subjectMarketing & Sales
dc.titleMarketing communications. A European perspective. 5th revised edition
dc.source.numberofpages615
vlerick.knowledgedomainMarketing & Sales
vlerick.typebookBook - Author
vlerick.vlerickdepartmentMKT
dc.identifier.vperid32045
dc.identifier.vperid51213
dc.identifier.vperid34608
dc.identifier.vpubid5879


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