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dc.contributor.authorHimme, Alexander
dc.date.accessioned2017-12-02T14:52:48Z
dc.date.available2017-12-02T14:52:48Z
dc.date.issued2006
dc.identifier.urihttp://hdl.handle.net/20.500.12127/4986
dc.language.isoen
dc.subjectMarketing & Sales
dc.titleEmpirical Generalization of pioneer advantage? A critical survey of empirical evidence and guidelines for future research
dc.identifier.journalMarketing ZFP - Journal of Research and Management
dc.source.volume28
dc.source.issue3
dc.source.beginpage169
dc.source.endpage182
vlerick.knowledgedomainMarketing & Sales
vlerick.typearticleJournal article
vlerick.vlerickdepartmentMKT
dc.identifier.vperid165967
dc.identifier.vpubid6185


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