Vereecke, Ann; Van den Bergh, Joachim; Varganova, Olga (The European Petrochemical Association (EPCA), 2018)
In the contemporary fast-changing business and consumer environment, traditional businesses experience a wide range of challenges and opportunities, coming from new digital technologies. EPCA has therefore engaged in this research project with Vlerick Business School to identify how digitisation can create extra value in the supply chain of the petrochemical sector. Professor Ann Vereecke and researchers Joachim Van den Bergh and Olga Varganova conducted the research in two phases. Through a survey to a large number of respondents, they have investigated the digital technology awareness and digital innovation practices present in companies that are active in the petrochemical supply chain. Secondly, they identified some best practices of digitisation in the petrochemical supply chain and present them as eleven short cases, eye-openers showing the value that can be created through digitisation and how to get it done.
Geebels, Maarten; Van den Bergh, Joachim; Viaene, Stijn; Helsen, Eddy (2015)
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