• (R)E-tail satisfaction: retail customer satisfaction in online and offline contexts

      Weijters, Bert; Schillewaert, Niels (2006)
      Building on the e-Satisfaction model proposed by Szymanski and Hise (2000) and further validated by Evanschitzky, Iyer, Hesse, and Ahlert (2004), we develop an instrument to measure shopper satisfaction in online and offline retail contexts: the (R)E-Tail Satisfaction scale. Using data from an online (N=202) and an offline (N=441) grocery shopper sample, the instrument is shown to be fit for cross-channel evaluation of levels of satisfaction and its antecedents. We find full metric invariance (identical factor loadings), sufficient partial scalar invariance (identical item intercepts for at least two items per construct), as well as some interesting structural differences. Most notably, online shoppers evaluate the facets of retail satisfaction generally lower than do offline shoppers.
    • Raising public awareness and trust in transmission infrastructure projects with incentive regulation: Tools and biases

      Bhagwat, Pradyumna; Keyaerts, Nico; Meeus, Leonardo (2018)
      Raising public awareness and trust in transmission infrastructure development is one of the key current challenges facing Transmission System Operators (TSOs) and other project developers. The result can be costly delays. Fine-tuning the regulatory toolbox that National Regulatory Authorities (NRAs) apply to incentivise TSOs can be part of the solution. The toolbox consists of cost-plus or rate of return regulation, price or revenue cap regulation, and output regulation. Each of these tools has strengths and limitations in terms of biases. In this brief, we identify the biases that are specific to stakeholder engagement activities that TSOs undertake to increase the public awareness and trust. Under the cost-plus approach, NRAs are biased towards the least controversial activity. Thus, the TSOs will try to anticipate the costs that will be more easily approved by the regulator. However, these least controversial activities may not be the most effective. Under the price/revenue cap, TSOs can be biased towards prioritising activities that result in the highest direct improvement of cost efficiency. They can also be biased in selecting the least controversial activities rather than the most cost-effective ones, simply because it can adversely affect their reputation and their engagement with the regulator. Under output regulation, independent experts can help the regulator to assess and challenge the stakeholder engagement activities undertaken by a TSO. This approach, however, requires a higher level of sophistication and complexity so that it can only be managed properly by a regulatory agency with sufficient resources and skills.
    • Relationship Marketing Effectiveness in Retailing: A Contingency Approach

      Odekerken-Schröder, Gaby; De Wulf, Kristof; Reynolds, K. (Maastricht Universiteit, 2000)
    • Research methods in negotiation: 1965-2004

      Buelens, Marc; Van De Woestyne, Mieke; Mestdagh, Steven; Bouckenooghe, Dave (2007)
      This study provides insight into the dominant methodological practices that have shaped the field of negotiation over the past four decades, and sheds light on possible gaps and trade-offs. We content analyzed 941 peer reviewed negotiation articles (published between 1965-2004) for methodology. We distinguished key issues in negotiation research and identified methodological trends over time (1965-2004). The results reveal significant changes in reliability, validity and triangulation issues. In addition, the rise of multivariate statistics and multiple data-sources displays a positive evolution towards more sophisticated methodologies. However, more attention is needed to address the enduring lack of longitudinal designs and qualitative techniques in negotiation research. Keywords: negotiation, research methodology, review, validity, triangulation
    • Response preference in organizational behavior research: do respondents to classical and internet surveys possess different psychological characteristics

      Mestdagh, Steven; Buelens, Marc (Vlerick Business School, 2003)
      The Internet has become a widespread tool for conducting research in organizational behavior. Little is known, however, of the psychological characteristics of Internet users. In the present study, differences in motivation, satisfaction, behavioral patterns and work outcomes are examined among respondents who had the choice of either filling in an online or a traditional pen-and-paper version of a large-scale Flemish survey (N=5853). Participants in both groups were mostly professional workers. After controlling for demographic variables, our results suggest that those who responded over the Internet place higher importance on opportunities for self-development and on assuming responsibility than those who opted for the pen-and-paper version. Moreover, Internet respondents appeared to be less satisfied with the content of their jobs and with their bosses. They also reported a significantly higher intention to leave the organization. Finally, the Internet group reported less compulsive work addiction, fewer health complaints, and less work-to-family conflict. The results allow us to conclude that Internet respondents more closely represent the image of the modern professional workforce, as often characterized in terms of shifting psychological contracts, values and career expectations. KEYWORDS: Internet Surveys, Organizational Behavior
    • Review of transmission tariff methods and practices in Europe

      Hadush, Samson Yemane; Buijs, P.; Belmans, Ronnie (2010)
    • Running head: values, value conflict and stress the prediction of stress by values and value conflict

      Bouckenooghe, Dave; Buelens, Marc; Fontaine, J.; Vanderheyden, Karlien (Vlerick Business School, 2004)
      The aim of this paper was to investigate the relationship between stress, values, and value conflict. Data collected from 400 people working in a wide variety of companies in Flanders indicated that the values openness to change, conservation, self-transcendence, self-enhancement, and value conflict were important predictors of stress. Participants open to change reported less stress, while respondents scoring high on conservation, self-enhancement, and self-transcendence perceived more stress. People reporting high value conflict also experienced more stress. Separate analyses for the male and female subsamples demonstrated that sex differences regarding the relationship between the four value types and stress cast new light on the findings for the total sample. The article concludes with a discussion of the results and future research directions.
    • Running your company the smart way. How industry 4.0 will change the way you do business

      Boute, Robert; Isik, Öykü; Kleer, Robin; Muylle, Steve; Vanderheyden, Karlien; Vereecke, Ann (2019)
      Everyone is talking about Industry 4.0 – from the Internet of Things, additive manufacturing and the cloud through to artificial intelligence, augmented reality and blockchain. But what does it all mean in practice? It’s not a question of if Industry 4.0 will drastically change the way we do business. It’s a question of when and how quickly. So how can you apply this technology in your business – not just to improve production and performance, but to make a difference for customers? This white paper gives you the insight you need to get ahead of the game and prepare your organisation for the fourth industrial revolution.
    • Searching the heffalump: using traits and cognitive styles to predict entrepreneurial orientation

      Cools, Eva; Van den Broeck, Herman (2006)
      The aim of this study was to get more insight into what typifies Flemish entrepreneurs. We compared entrepreneurs with non-entrepreneurs for five traits (tolerance for ambiguity, self-efficacy, proactive personality, locus of control, need for achievement) and for cognitive styles. Additionally, we used these trait and cognitive characteristics to predict variances in entrepreneurial orientation (EO). Whereas the link between EO and organizational performance has been studied intensively, the examination of possible antecedents of EO remains a white space. We found that entrepreneurs (N = 177) score significantly higher on all traits than non-entrepreneurs (N = 60). For the cognitive styles (measured with the Cognitive Style Indicator), we found that non-entrepreneurs score higher on the knowing and planning style. No differences were found for the creating style. With regard to the link between the entrepreneur's profile and EO, we found a significant contribution of tolerance for ambiguity and proactive personality to EO. Keywords: traits, cognitive styles, entrepreneurial orientation, entrepreneurs versus non-entrepreneurs
    • Segmenting the senior market: professional and social activity level

      Weijters, Bert; Geuens, Maggie (Vlerick Business School, 2003)
      A segmentation of the senior market is presented based on two dichotomous variables: social and professional activity / inactivity. The resulting four groups are labeled socially active employees, socially passive employees, socially active retirees and socially passive retirees. By means of analyses of variance, the main and interaction effects of the two segmentation bases on a wide range of consumer behavior related variables are investigated. Significant relations are found for (among others) personality, values, discretionary time, discretionary income, cognitive age, media usage, several aspects of purchasing behavior, and leisure activities.
    • Semi-annual earnings announcement and market reaction: Some recent findings for a small capital market

      Van Huffel, G.; Joos, Philip; Ooghe, Hubert (UGent, Fac. Economie & Bedrijfskunde, 1995)
    • Setting priorities in Healthcare. Investing in the right innovations at the right time

      Van Dyck, Walter; Verdonck, Pascal (2018)
      This white paper explores the current situation in the healthcare sector – and where it could be in the future. It outlines how we can make our health organisations more innovative – and crucially, how we can decide which ideas are worth investing in.