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dc.contributor.authorVan Ossel, Gino
dc.contributor.authorVersteylen, Corine
dc.date.accessioned2017-12-02T14:16:09Z
dc.date.available2017-12-02T14:16:09Z
dc.date.issued2002
dc.identifier.urihttp://hdl.handle.net/20.500.12127/801
dc.language.isonl
dc.publisherLead-In
dc.subjectRetail & Trade Marketing
dc.titleHet nieuwe marketingparadigma: fabrikantenmerk of retailmerk?
dc.title.alternativeManagement Jaarboek 2002
dc.source.beginpage59
dc.source.endpage67
vlerick.knowledgedomainMarketing & Sales
vlerick.supervisor
vlerick.typebookBook Chapter
vlerick.vlerickdepartmentMKT
dc.identifier.vperid35916
dc.identifier.vperid35926
dc.identifier.vpubid846


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