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dc.contributor.authorVan Ossel, Gino
dc.contributor.authorVersteylen, Corine
dc.date.accessioned2017-12-02T14:16:09Z
dc.date.available2017-12-02T14:16:09Z
dc.date.issued2002
dc.identifier.urihttp://hdl.handle.net/20.500.12127/803
dc.language.isoen
dc.subjectRetail & Trade Marketing
dc.titleBranding & Segmentation. Turning store concepts and private labels into true brands
dc.identifier.journalExecutive Outlook. Tomorrows's food industry in perspective
dc.source.volume2
dc.source.issue4
dc.source.beginpage8
dc.source.endpage17
vlerick.knowledgedomainMarketing & Sales
vlerick.typearticleJournal article
vlerick.vlerickdepartmentMKT
dc.identifier.vperid35916
dc.identifier.vperid35926
dc.identifier.vpubid848


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