Alternatives for Telco Data Network: The Value of Spatial and Referral Networks for Churn Detection
Colot, Christian ; ; Linden, Isabelle
Colot, Christian
Linden, Isabelle
Publication Type
Journal article with impact factor
Editor
Supervisor
Publication Year
2021-07-03
Journal
Information Systems Management
Book
Publication Volume
38
Publication Issue
3
Publication Begin page
218
Publication End page
236
Publication Number of pages
Collections
Abstract
The value of communication network has received significant attention in the literature on churn prediction, while little is known about the potential business value of alternative networks. This knowledge would help telephone companies to make timely strategic decisions in our evolving economic environment where traditional communication technologies are declining. This study assesses to which extent two alternative networks might (1) structurally substitute this network and (2) complement this network for churn prediction within telephone companies.
Research Projects
Organizational Units
Journal Issue
Keywords
46 Information and Computing Sciences, 4609 Information Systems