Automatic activation of the self in a persuasion context

Bosmans, AnickVlerick, PeterVan Kenhove, PatrickHendrickx, Hendrik (+)2017-12-012017-12-012001http://hdl.handle.net/20.500.12127/76enConsumer BehaviourAutomatic activation of the self in a persuasion contextAdvances in Consumer Research1403972110435912403702