Green consumers, A Quantitative Study of Green and Ethical Consumers and their Attitude Towards Advertising
Goessaert, Geert ; Mast, Gitte ; Weijters, Bert ; Geuens, Maggie
Goessaert, Geert
Mast, Gitte
Weijters, Bert
Geuens, Maggie
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Publication Type
Editor
Supervisor
Publication Year
2002
Journal
Book
Publication Volume
Publication Issue
D
Publication Begin page
Publication End page
Publication Number of pages
79
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Keywords
Consumer Behaviour