Great ways to explore career expectations
Lison, Felien Vandenbroucke, Astrid Buyens, Dirk
Lison, Felien
Vandenbroucke, Astrid
Buyens, Dirk
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Publication Year
2024
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Publication NUmber of pages
40
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Abstract
It is 2024. Fighting for and retaining top talent is still a hot topic. Companies must continually reinvent themselves and commit to good HR practices to retain their people and attract new ones. Why? Because job candidates and employees are currently setting the ship's course. Strategically managing human capital continues to be fundamental for proactively addressing the demands of an increasingly competitive talent landscape. Can organisations impact their retention rate? And can organisations match their offerings to the expectations of new talent? This is where Great Place To Work and Vlerick Business School have joined forces with the support of our media partners: Références, HTag, Nieuwe Media Group, and HR Magazine. The aim of this study is to assist HR practitioners in navigating how to respond to the rapidly changing needs en expectations of talent. For this study, we sought employees currently working in Belgian organisations. The questionnaire explores career expectations and intentions, as well as the importance Belgian employees attach to the promises made by current or prospective employers. Through this academic approach, we hope to inspire organisations to draft an effective employer branding strategy.
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Great Place to Work