Drivers of International Growth: An Analysis of U.S. Franchisors' Strategic Decisions in Expanding across Borders
Devoldere, Bart Venkatesh, Shankar
Devoldere, Bart
Venkatesh, Shankar
Citations
Altmetric:
Publication Type
Conference Presentation
Editor
Supervisor
Publication Year
2012
Journal
Book
Publication Volume
Publication Issue
Publication Begin page
Publication End page
Publication NUmber of pages
Collections
Abstract
Research Projects
Organizational Units
Journal Issue
Keywords
Marketing & Sales